Our Favorite Pillows for a Restful Night’s Sleep
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Finding the best pillow for your needs can be an agonizing ordeal. Get something that's too firm, too soft, or just not quite right for your head and you can wake up with a lot of pain the next day. But never fear, WIRED is here and ready to help.
We've tested dozens of pillows to find out how comfortable they are, what sleeping style they're best for, and how well they hold up to repeated use. Whether you're shopping for a side-sleeper pillow, a down pillow, or need cooling memory foam to sleep on, we've got something for you. Our top pick, the Casper Hybrid Snow Pillow ($101), captures the best of support and cooling with a multilayered foam design we think just about everyone will love. If you're looking for the perfect side-sleeper pillow, we recommend both the Tempur-Adapt ProHi ($175) if you want a classic pillow shape, or the Honeydew Scrumptious Side Pillow ($200) if you want a pillow with a curve. All of the prices below are for the standard- or queen-size version unless otherwise specified.
If you want to get even better sleep, check out our other guides, including the Best Mattresses, Best Mattresses for Side Sleepers, Best Organic Mattresses, Best Sheets, and Best Bed Frames.
Update February 2025: We've added the Coop EdenCool as a pick to this guide and added several pillows to Honorable Mentions.
Next Up |
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We're testing Nest's Easy Breather Pillow ($119), Eli & Elm's Everyday Pillow ($129), Brooklinen's Down ($119) and Down Alternative ($65) pillows, and Marlow's The Pillow ($49) for our next update. |
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What Kind of Pillow Do You Need?
You might think a pillow is a pillow. It just has to be soft and fit under your head, right? Your head, neck, and back disagree. Getting a good night’s sleep can depend heavily on your pillow, so when choosing one, here are a few key questions to ask.
What kind of sleeper are you? Do you sleep on your back, side, or stomach? Do you stay relatively still, or do you toss and turn a lot? Do you usually have one pillow under your head, or do you cocoon yourself into a pillow chrysalis? This is probably the most important thing to keep in mind when deciding what type of pillow works best for you and we've noted our picks below based on sleeping style.
What is the pillow made of? Pillows can be filled with all types of materials, from feathers to foam. Down and synthetic down are fluffy clusters of fiber that can feel soft and comfortable, whereas memory foam is designed to compress with the weight of your head but still return to its previous shape. Organic latex pillows can be heavy and spongey, holding a side-sleeper's head in place. There are also hybrid pillows that use multiple layers of different materials for a more structured feel.
How are the materials sourced? Since some materials like down feathers come from animals, you might want to be aware of how manufacturers get their fill (literally). Down filling typically comes from the belly feathers of either ducks or geese. In order to ensure that down feathers are ethically sourced—such as by avoiding cruel practices like live plucking—programs like the Responsible Down Standard set criteria that manufacturers must adhere to. Another option is to look for synthetic down alternatives, which use cotton, rayon, or polyester as a synthetic replacement. The broader Material Matters Standard is a recently overhauled system for examining the environmental impact and sustainability of bedding manufacturers.
How firm is it? However you sleep, you'll want a pillow that keeps your spine straight and your head aligned with your back. That means you want something firm enough to support your head yet soft enough that it doesn't dig into your ear or face.
How lofty is it? “Loft” is a term often used to describe how high off the bed the pillow keeps your head. If a pillow is too tall, for example, you might end up with your neck tilted upward, straining it throughout the night. Most pillows typically fall into one of three categories: Low loft, which is relatively short and ideal for back sleepers; high loft, which is better for side sleepers (since your head will be further off the bed than when you're on your back); and medium loft, which is somewhere in the middle and best if you're a combination sleeper who doesn't stick to one particular sleep style.
What is the pillow’s warranty and return policy? You might not think the pillow you sleep (and sweat and drool) on would have a robust warranty, but many pillow manufacturers offer generous policies. For example, Purple offers a one-year warranty and even a 100-night trial period. Casper has a similar warranty and a 30-day trial. If you're unsure whether your new pillow is right for you, check out the company's policies to see what leeway you have to try before you commit—and make sure you’re protected if something goes wrong.
How to Pick a Good Pillowcase
Finding the right pillowcase is just as important as finding the right pillow. A good pillowcase is necessary to keep your pillow from absorbing all the sweat and oils from your face. It's the part of your pillow your face touches, so it should be as soft and comfortable as possible. Here are a few things to look for:
Material: You can get pillowcases in several materials including cotton, polyester, linen, and silk. As you'll see in our Best Sheets guide, silk is smooth, stays cool, and absorbs less moisture from your hair and skin, making it one of the best materials for a pillowcase, but it can be pricey. Cotton and polyester are usually cheaper, but they can feel rougher against the face.
Thread count: Like with sheets, the thread count—namely, how many threads are in one square inch of fabric—can impact how a pillowcase feels against your skin. Higher thread counts will feel smoother but also retain more heat. A typical thread count for pillowcases is between 100 and 200, with higher-end options pushing as high as 400. But don't feel like you have to overdo it. A higher thread count doesn't necessarily mean better, so you don't have to splurge on a 1,000-thread count pillowcase.
Size (and shape): A pillowcase that's too small will slide off in the middle of the night, and a case that's too big will leave you with a bunch of excess fabric flailing around loosely. Make sure to get a pillowcase that's the right size for your pillow. We also feature a few pillows with non-standard shapes, which sometimes require their own special pillowcases to fit comfortably, so if you're buying anything other than a rectangle, be sure to consider the shape too.
Other Pillows We Liked
There are far too many pillows on the market. Just, in general. There's so many. We've put some of our favorites above, but even that doesn't cover the wide array of serviceable pillows out there. If, somehow, all of our picks above aren't to your tastes, here are a few others we also like.
Bedgear Storm Pillow for $200: This pillow from Bedgear is similar to the Bedgear Flow above but without the curve for side sleepers. If you sleep on your back 100 percent of the time, this might be a better fit, but I prefer the versatility of having one curved side and one straight side.
Eli & Elm Side Sleeper Pillow ($116): This pillow is almost shockingly firm out of the box. You can customize the amount of fill inside to give it the right amount of support for you, but if you're the type of side sleeper who likes a really firm pillow, this might be the one for you. It even comes with a separate removable cover for easy washing. It's smaller than the Scrumptious one, so don't expect to do much cuddling on this one, but for one person it's a great choice.
GhostBed Memory Foam Pillow for $95: Former WIRED reviewer Medea Giordano has been using the memory foam GhostBed pillow since 2020—she slept on it while visiting with a friend and immediately bought one after returning home. It's medium-firm and works for her side-, back-, and stomach-sleeping rotation. GhostBed's claim of it being the "Coolest Pillow in the World” is exaggerated, but Medea sleeps hot, and she says the gel-infused foam does stay cool all night.
Momcozy Huggable Body Pillow for $45: This 57-inch Momcozy pillow is our favorite body pillow for pregnancy, so if you're pregnant and shopping for something super supportive on your back and stomach, this is a good choice. It’s like having three pillows in one: conforming to both sides—back and belly—while supporting the head, and the bottom part is long enough to support the legs, knees, and hip joints. This body pillow strikes a perfect balance between softness and support without too much fill movement (meaning it retains its shape well throughout the night). —Molly Higgins
No More Aches Neck Pillow for $40: There's no shortage of novelty pillows, but as someone who experiences a lot of neck pain, I'm intrigued by this odd little pillow. It has a concave center for back, side, and stomach sleeping, plus an indented edge that perfectly fits your arm. Its awkward shape makes it less than ideal for anything other than laying your head on it, but it's still a solid pick for neck pain.
Purple DreamLayer Pillow for $179: If you find you switch between being a side sleeper and back sleeper, the Purple DreamLayer pillow provides an excellent middle ground. Rather than using adjustable fill to customize its height, this pillow comes with two foam inserts so you can get exactly the level of support you need.
Snuggle-Pedic Adjustable Cooling Pillow for $58: This was our favorite pillow under $100, but it's out of stock everywhere right now. If you can find it available, it's a great pillow filled with shredded memory foam that you can adjust to get your perfect height.
Tempur-Pedic Tempur-Adapt ProAdjust Pillow for $125: This adjustable-fill pillow from Tempur-Pedic has a compartment where you can add or remove foam filling to get the perfect amount of support for you. This is an increasingly common feature, but what sets it apart is Tempur-Pedic's trademark cooling materials. The company makes some of the best cooling materials on the market, and this one managed to stay cooler than most I tried.